UIlytics
UIlytics vs Looker Studio
Looker Studio is free — but you pay in time to build dashboards and in paid connectors for non-Google platforms. UIlytics ships working dashboards and AI out of the box.
Looker Studio (formerly Data Studio) is Google's free reporting tool. It works well for custom reports on Google products but requires third-party paid connectors for Meta, TikTok, LinkedIn and most other non-Google platforms, plus ongoing time to build and maintain dashboards. UIlytics delivers ready dashboards across 15+ platforms from day one, with AI insights, chat and reports included.
UIlytics vs Looker Studio
| ui.comparison_pages.common.feature_column | ui.comparison_pages.common.uilytics_column | Looker Studio |
|---|---|---|
| Dashboards out of the box | Yes — for every connected platform | No — you build them |
| Non-Google platform connectors | Native and free (Meta, LinkedIn, TikTok, Yandex, VK, etc.) | Require paid third-party connectors (Supermetrics, Windsor.ai, etc.) |
| AI insights and anomaly detection | Built-in | Not available |
| Natural-language chat | Built-in | Not available |
| Setup time for a full marketing view | Minutes | Days — plus ongoing maintenance |
| Total cost (small team, 5 ad platforms) | $29–99/mo | Looker free + ~$100–300/mo in connectors |
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Zero dashboard-building
Every connected platform gets production-grade dashboards immediately.
All connectors included
No Supermetrics/Windsor connector fees stacked on top of the "free" Looker Studio tier.
AI layer Looker does not have
AI insights, chat, AI-written PDF reports, budget optimizer.
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- You already have a library of Looker Studio dashboards you love.
- You need highly custom one-off visualisations not covered by UIlytics.
- You only use Google products (Ads, Analytics) and don't need the other 13+ platforms.
Visit Looker Studio
ui.comparison_pages.common.faq_title
Is Looker Studio really free?
Looker Studio itself is free. But connecting non-Google ad platforms (Meta, LinkedIn, TikTok, Yandex, VK) requires paid third-party connectors that typically cost $50–300/mo in total.
Can I still use Looker alongside UIlytics?
Yes — they are complementary. Many teams keep Looker for custom reports and use UIlytics for cross-platform analytics and AI.
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